Considering that Tweets with images receive 150% more retweets than those without an image, and Facebook posts with images see more than double the engagement…
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With over 700 million monthly active users as of April 2017 and growing every day, Instagram is one of the most popular social networks and…
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Snapchat is among the many social media platforms that have exploded in the past couple years, with a user base that is almost entirely made…
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Every plan to avoid a social media malfunction includes the same steps as it would avoiding any other incidents in your business. The difference is,…
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Hashtags have arguably dominated the social media sphere for businesses. They can be used as calls to action, a branded phrase, etc., to increase engagement…
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These days, there are a plethora of holidays that people celebrate, giving businesses more opportunities to tie themselves to it through social media in the…
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Atif Awan, LinkedIn VP Growth and International Products spoke at Traction about the story of LinkedIn, and the key lessons to take away from its…
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To anyone new to marketing on social media, the idea of analytics can seem a little intimidating and confusing. There are so many different terms…
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YouTube can be an incredibly successful way for businesses to create and engage with communities online, but it can be challenging to build up your…
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What are Social Media Algorithms? Algorithms that filter posts on social media pose a huge challenge for marketers, but it is by no means a…
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