Influencer Marketing 101
Published May 24, 2017
· 2 min read
A social media influencer is simply a person on social media who has established credibility within an industry and has a large audience and can …
Build Your Social Media Presence and Set Goals—the S.M.A.R.T Way
Published May 2, 2017
· 3 min read
Establishing your brand on Social Media is arguably one of the most important steps you can take to generate leads, increase brand awareness, and develop …
Retargeting Made Easy: What is a Facebook Pixel and How You Can Benefit?
Published April 24, 2017
· 2 min read
Facebook’s enormous reach and copious opportunities for advertisers has made investing in Facebook ads a very enticing prospect for many companies. Additionally, it has …
Facebook Adds ‘Percent Completion’ to News Feed Video Relevance
Published March 7, 2017
· 1 min read
Perhaps one of the most substantial changes in the past month is Facebook’s addition of “percentage completion,” one of the many features that determine which …
Top Three Customer Engagement Trends in 2017
Published February 11, 2017
· 2 min read
Playing the prediction game in the technology world has never been an easy task. Yet, in order to make the most out of your …
German Government to Fine Facebook For “Publishing” Fake News
Published January 6, 2017
· 2 min read
Fake news has been the talk of the last couple of months. Following the American presidential election, Facebook along with Google have vowed to …
Data Sovereignty? Your Data is Crossing Into The US Anyway
Published February 11, 2016
· 4 min read
Data access and privacy are always top concerns for Canadians and many of us have been heard of the recently invalidated Safe Harbor agreement …