What is Foursquare and how can it help my business?

Foursquare is the latest buzz in social media marketing. It's a mobile app available on Iphone, Android, Blackberry, Palm, etc. It's a geo-marketing and social media app built into one. It allows consumers to publicize their locations to friends. It integrates with Twitter and Facebook and allows users to "check-in" from their location. It's these "check-ins" or physical visits to Foursquare listed businesses that drive the system. When a user "checks-in", it appears in Twitter, Facebook, and Foursquare profiles of both themselves and all their friends. Users who "check-in" frequentl...
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