In a recent attempt to halt the pirating of music, movies, TV shows and other media content, the UK government has met with Google and Bing to discuss possible solutions. They recently reached a mutual agreement, where both search engine companies will be signing an agreement to censor pirate sites from search results.
What does this mean for SEO, and how will this affect your strategy? It actually doesn’t. In fact, Google already dealt with this matter back in 2012, when it began down ranking these sites based on DMCA (Digital Millennium Copyright Act) filed against them. In essence, Google and Bing have decided to sign the agreement in order to prevent REAL laws from being passed. Although it may seem like big news, rest assured nothing has changed in terms of algorithm, and nothing that has happened affects your SEO approach.