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Category: Marketing

What is Foursquare and how can it help my business?

Foursquare is the latest buzz in social media marketing. It’s a mobile app available on Iphone, Android, Blackberry, Palm, etc. It’s a geo-marketing and social media app built into one. It allows consumers to publicize their locations to friends. It integrates with Twitter and Facebook and allows users to “check-in” from their location.

It’s these “check-ins” or physical visits to Foursquare listed businesses that drive the system. When a user “checks-in”, it appears in Twitter, Facebook, and Foursquare profiles of both themselves and all their friends. Users who “check-in” frequently to venues can earn badges. They are very similar to Xbox achievement badges that gamers can achieve when hitting certain milestones. Unfortunately, these Foursquare badges are NOT publicized in advance. The number of badges available to unlock are unavailable, however there is one website that currently tracks all known badges. For users, these badge hunts are a fun viral way to stay connected; for businesses, it opens up a new realm of possibilities in local marketing.

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6 Steps To Optimizing WordPress Blog For Higher Search Rankings

WordPress is one of the most popular open source blogging software on the internet. However, there are some ways to change the settings or with the use of plugins, you can gain higher visibility in search rankings. If you want to try out WordPress, just login to cPanel and click Fantastico or Softaculous and select WordPress for one click installation available on all Canadian Web Hosting Linux shared hosting plans.

1. Permalinks and URLs

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How to Optimize for YouTube

If you don’t already know, YouTube is the 2nd largest search engine on the internet after Google.

According to ComScore, video search on YouTube accounts for 1/4 of all Google search queries in US.
That is a lot of searches and is getting more important for online business owner.

The benefits of getting  YouTube videos ranked highly in Google organic search engine are enormous:

Increased traffic to your site
Incoming links from You Tube
Push a competitor off the first page of Google
New top 10 search keyword ranking

Here are 8 strategies for ranking highly:

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