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25Jan/101

How to Optimize for YouTube

If you don't already know, YouTube is the 2nd largest search engine on the internet after Google.

According to ComScore, video search on YouTube accounts for 1/4 of all Google search queries in US.
That is a lot of searches and is getting more important for online business owner.

The benefits of getting  YouTube videos ranked highly in Google organic search engine are enormous:

Increased traffic to your site
Incoming links from You Tube
Push a competitor off the first page of Google
New top 10 search keyword ranking

Here are 8 strategies for ranking highly:

Kevin Liang
CTO / SEO Guru
Canadian Web Hosting

http://www.canadianwebhosting.com/

29Oct/093

Add Your Website to Local Search

If you are having a hard time targeting your keyword on the major search engines such as Google, Microsoft Bing or Yahoo, consider submitting to their local search categories.

A local search would be something like this on Google

Google local search

I search for the term "thai restaurant, vancouver, bc" and Google returns a local map of Vancouver with Thai restaurants including their telephone numbers. As you can see, these rank higher than the normal search results.

To get listed in this category, you can register your website by going to the following URLs:

Google Local Business Listing Signup

Bing Local Listing Center

Yahoo Local Listings

Unfortunately, Google is the only one out of the three that accepts businesses in Canada. However, if you have a business located in USA, you can register those websites into Microsoft and Yahoo.
They verifiy your business by calling your business telephone and an automated voice will give you a code that you enter on their website or they sms the code to another number.
Microsoft and Yahoo will send you a postcard with details on how to verify your information.

Besides adding your listing to local search, you can also geotag your pages.

For example, our company, Canadian Web Hosting is located at latitude 49.169499 and longitude -123.137040 in Richmond, BC.

Below is the meta information you would add in the section of your pages:

<meta name="geo.position" content="49.169499;-123.137040">
<meta name="geo.placename" content="Canadian Web Hosting, Richmond, British Columbia, Canada">
<meta name="geo.region" content="CA-BC">

Be sure and use upper case for the geo.region country and state abbreviation.

You can use Google Earth to find the longitude and latitude of your location.  Just navigate to the location in Google Earth and place the cursor over the correct location, at the bottom of the program screen you'll see the latitude and longitude displayed.

To view the latitude and longitude in decimal degrees on Google Earth, go to Tools > Options > and select Decimal Degrees, then Ok. Once you've changed this setting, the latitude and longitude information will be shown in decimal format needed for your meta tags.

Kevin Liang
CTO / SEO Guru
Canadian Web Hosting
http://www.canadianwebhosting.com/

6Oct/090

How to sell more products online by adding 12 characters to your homepage

Yes, I will tell you a secret to selling more products online. 

Are you ready to hear this?

Put your phone number on the website like this:

Phone Number

Phone Number

 

 

It is really this simple.  Just by adding your phone number, it WILL increase sales. 

If you sell B2B it will lead to bigger sales as generally people making large purchases like to talk to a human.
Don't make excuses. Just put it on even if the online site is part time business venture or you can't be there to answer the phone or you just hate talking on the phone.

In this economy, use any advantage you can to increase sales.  Having a phone number improves your product positioning in peoples minds.  
It implies you’re here to stay, you’re approachable, if they ever had a problem they could call. The biggest secret of all is that most people don’t call.
Most get one or two calls a day.

So what are you waiting for.  It takes less than an hour  to add it on your website!

Filed under: Marketing No Comments
31Jan/080

Affiliate Program at Canadianwebhosting.com Updated.

We have received many requests to have the tier payout redone. I am happy to announce that we have listened to our affiliates and have rolled out a new payout schedule. Here are the details:

1-5 referrals/month $35.00
6-10 referrals/month $50.00
11+ referrals/month $75.00

It is now possible to receive $75 per referral when you send 11+ sign ups.. down from 50+. Most of our affiliates send an average of 10-20 referrals per month and this will more than double their payouts. That is $600 more if you were sending 15 referrals a month!

 

Kevin Liang
CTO / SEO Guru
Canadian Web Hosting
http://www.canadianwebhosting.com/

Filed under: Marketing No Comments
27Jul/070

How to Submit Your Site to Search Engines

The days of submitting directly to search engines are pretty much dead.

The best way to get your site listed on the search engines is to exchange links with other similar websites.

The more links you get, the more "popular" you become in the 'eyes' of the search engine.

It can take up to 3-6 months or even a year to get listed on Google if your site is new.

Here are some recommended sites:

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